PremiQaMed – At the “leading hospital” it’s great for you and great for me
It seldom works out and is always a special bonus for us when it does: at PremiQaMed, Austria’s largest private healthcare group, strategy and brand really do have an “ongoing love affair” – each helps the other to bear fruit and the two have been developed in tandem for many years. The employees know their contribution to the brand values and strategic direction, right down to the target control. The whole internal and external employer branding is highly powered, heartfelt, on the pulse.
Duration |
Ongoing since 2010 |
Missions |
Communication of strategy and values, internal & employer branding, management conferences, merger support |
Lead |
Karin Krobath |