Erber: One employer brand – 120 countries
A world champion is tucked away in Getzersdorf, Lower Austria: the Erber Group, global leaders in combating mycotoxins in the food chain. How do we bring this exciting workplace to the attention of young employees with high potential – including as an alternative to big pharma? How do we generate enthusiasm around the new Erber campus, which is not really just around the corner? And how do we communicate the new employer brand both internally and outwards to the world, from Brazil to Singapore?
Duration |
2014-2015 |
Mission |
Develop and roll out the international employer brand for 1,600 employees situated in 120 countries |
Team |
Johannes Angerer, Karin Krobath |